Area Sales Representative

About the role

The Area Sales Representative will drive profitable sales growth across a defined region, working autonomously while supporting the Regional Sales Manager. You will develop new business and nurture existing customer relationships to meet sales targets.

Key responsibilities

• Develop and execute a business development plan to generate sales from new and existing customers.
• Maintain regular contact with National Account branches within the local sales area.
• Identify sales opportunities, negotiate solutions and deliver long‑term profitable growth.
• Meet sales targets and profit objectives through effective stakeholder liaison.

Required profile

• Enthusiastic, resilient and resource‑ful with a strong commercial mindset.
• Proven experience in a territory/field‑based sales role and ability to build strong relationships with customers and internal teams.
• Demonstrated ability to spot new sales opportunities and create tailored solutions.

What we offer

• Competitive salary plus bonus.
• Company car, contributory pension and private healthcare.
• Life assurance, ShareSave scheme and extensive colleague discounts.
• Half‑yearly colleague bonus and online discounts on various retailers.
• Work‑life balance with 40‑hour week and weekends off for most customers.