Audio Visual Channel Sales Representative

About the role

We are seeking a motivated Audio Visual Channel Sales Representative to drive revenue for a niche distributor across the South of England. The role combines field‑based prospecting, product demonstrations and account management within the commercial AV sector.

Key responsibilities

• Develop and execute a territory sales plan to meet and exceed revenue targets.
• Generate new leads, build long‑term relationships and conduct face‑to‑face sales meetings with prospects and existing customers.
• Present, promote and demonstrate LED, IFPD, workspace management, UC/VC, room solutions and professional audio products.
• Analyse sales trends, customer needs and competitor activity to shape market‑share strategies.
• Provide after‑sales support, ensuring customer satisfaction and repeat business.
• Prepare and deliver sales reports, forecasts and performance feedback to management.
• Attend trade shows, conferences and industry events as required.

Required profile

• Proven experience in field sales, preferably within the commercial AV industry.
• Experience selling to the education market is highly desirable.
• Strong communication, negotiation and interpersonal abilities.
• Self‑motivated, results‑oriented and able to work independently as well as part of a team.
• Willingness to travel frequently across the designated territory.

Required skills

• Experience using CRM software and sales tracking tools.

What we offer

• Basic salary of approximately £40,000 with uncapped commission.
• Car allowance and additional benefits.
• Training for candidates without prior channel experience.
• Opportunity to work remotely while managing a South‑of‑England sales territory.