Business Development Manager - Events

About the role

We are looking for an experienced, proactive and self‑motivated Business Development Manager (BDM) to support the growth of our Academy sponsorship portfolio. This role combines elements of sales and account management, working alongside the Senior Customer Success & Operations Executive.

Key responsibilities

• Support acquisition of new Academy sponsors through targeted outreach, lead generation and full‑cycle sales activities.
• Identify and pursue upselling and cross‑selling opportunities within the existing sponsor portfolio.
• Maintain accurate records of interactions, pipelines and data in CRM tools.
• Engage regularly with sponsors to understand their objectives, challenges and growth potential.
• Coordinate with internal teams to deliver sponsor commitments and ensure smooth partner experiences.
• Contribute ideas to improve the Academy sponsorship model and course LMS experience.
• Stay up‑to‑date with industry trends and competitor offerings to support commercial strategy.

Required profile

• 2‑3 years’ experience in Business Development, Sales or Account Management.
• Strong communication and relationship‑building skills.
• Proactive mindset with the ability to work independently and take initiative.
• Highly organised with the ability to manage multiple accounts and priorities.
• Comfortable presenting, pitching and engaging with external stakeholders.
• Motivated by targets, results and long‑term success.

What we offer

• Eye care, Employee Assistance Programme and a day off for your birthday.
• Pension contribution (4% employer, 4% employee) after 3 months.
• Life assurance after 4 months and private healthcare after 1 year.
• Cycle‑to‑work scheme, season ticket loan and £350 annual wellbeing allowance.
• PureGym access, Perks at Work platform, company socials and mentoring scheme.
• Work from anywhere (2 weeks), generous parental leave and volunteering day.
• Inclusive culture committed to equality, disability confidence and reasonable adjustments.