Consumer Experience Community Engagement Manager

About the role

We are seeking an energetic and creative Community Engagement Manager to drive conversation and brand love for our well‑known brands such as Quaker Oats, Sunbites and SnackaJacks. Working within a fast‑paced digital environment, you will collaborate with the Consumer Experience (CX) team and multiple internal stakeholders to create authentic, engaging experiences for our online communities.

Key responsibilities

• Build, grow and maintain healthy, engaged communities across Instagram, TikTok, Facebook and X.
• Initiate and manage brand‑aligned conversations, ensuring tone of voice matches brand values.
• Partner with Brand Digital Leads, external agencies and the UK CX Digital Team to produce community‑informed content.
• Monitor emerging online culture and social media trends, identifying authentic participation opportunities.
• Moderate discussions, enforce community guidelines, and handle sensitive escalations professionally.
• Gather feedback, sentiment and insights from community interactions and share actionable learnings with marketing, CX, insights and R&D teams.
• Utilise social media analytics tools to track KPIs for new product developments, promotions and campaigns.
• Develop initiatives that encourage user‑generated content and increase community participation.

Required profile

• Proven experience as a community manager for an agency or brand, with up‑to‑date knowledge of digital technology and social media trends.
• Demonstrated success launching community initiatives such as online forums, ambassador programs or platform‑specific groups.
• Strong verbal and written communication skills, capable of crafting creative copy and adapting style to different audiences.

Required skills

• Instagram
• TikTok
• Facebook
• X (Twitter)
• Social media analytics tools