Digital Content Manager – Hybrid (Liverpool)

About the role

We are looking for a commercially‑minded Digital Content Manager to lead our organic growth initiatives in Liverpool. Working hybrid, you will turn complex legal and technical information into engaging, SEO‑optimised copy that drives enquiries and improves the user journey.

Key responsibilities

• Create and manage website content, blogs, articles and landing pages.
• Develop and execute SEO‑focused content strategies aligned with audience needs and business goals.
• Conduct keyword research and optimise content for search performance.
• Maintain and update website content through the CMS.
• Monitor content and SEO performance, providing recommendations for improvement.
• Support digital marketing campaigns and lead‑generation activities.
• Stay up‑to‑date with SEO, AI search and Generative Engine Optimisation (GEO) trends.
• Collaborate with internal stakeholders to produce commercially effective content.

Required profile

• Proven experience in a senior content marketing, SEO and digital marketing role.
• Excellent copywriting, editing and proofreading abilities.
• Strong understanding of SEO and keyword optimisation.
• Experience using CMS platforms.
• Ability to manage multiple projects and stakeholders.
• Strong analytical and communication skills.

Required skills

• SEO
• Keyword research
• Content Management Systems (CMS)
• SEMrush
• Ahrefs
• Screaming Frog
• Google Search Console
• AI search
• Generative Engine Optimisation (GEO)

What we offer

• Competitive salary up to £45,000 DOE.
• 24 days holiday plus Bank Holidays.
• Hybrid working model.
• Pension scheme.
• Income Protection, Dental Plan, Critical Illness & Death in Service Cover.