Director, Brand & Market Authority Programs

About the role

Do you enjoy building scalable marketing programs, influencing across complex stakeholder groups, and turning expertise into meaningful market impact? As Director of Brand & Market Authority Programs you will own the channel activation of Elsevier thought leadership for key academic, funder and librarian audiences, strengthening brand visibility and market authority.

Key responsibilities

• Lead strategy, delivery, and performance of channel activation for thought‑leadership programs through direct contribution and influence.
• Design and evolve scalable program frameworks, best practices, processes, engagement models, and measurement approaches.
• Drive cross‑functional alignment for marketing channel activation across Research Marketing, Global Communications, and Research Networks.
• Provide mentorship and guidance to managers and senior managers, offering direction, coaching, and quality oversight.
• Report into the VP of Demand & Lifecycle Marketing.
• Deliver activated A&G thought‑leadership programs that increase visibility, reach, and influence.
• Drive engagement with institutional decision‑makers and grow engaged audiences and contacts.
• Ensure consistent brand voice, messaging, and positioning across campaigns.

Required profile

• Deep experience in campaign, content, or demand‑generation marketing.
• Proven ability to design scalable programs, frameworks, and measurement approaches.
• Strong experience operating in complex, matrixed environments.
• Excellent stakeholder leadership and ability to influence without authority.
• Strong commercial, martech, and performance‑measurement fluency.

What we offer

• Healthy work‑life balance with flexible working hours.
• Wellbeing initiatives, shared parental leave, study assistance, and sabbaticals.
• Competitive salary range aligned with market standards.
• Opportunities to shape global thought‑leadership for a leading research organization.