Growth & Community Lead

About the role

We are looking for a Growth & Community Lead to own and expand our organic social presence. You will shape the strategy, create compelling content, and build a vibrant community around our brand of sustainable bags and accessories.

Key responsibilities

• Own all organic social channels, driving reach, engagement, and brand awareness.
• Develop and test channel strategies, iterating quickly to scale what works.
• Plan content calendars and coordinate with the creative team for reels, carousels, short‑form video and emerging formats.
• Leverage AI tools to accelerate ideation, production and insight gathering.
• Design and execute influencer and creator programmes, managing budgets and relationships.
• Engage directly with the community, turning followers into brand advocates.
• Identify and pitch partnership opportunities that align with the brand.

Required profile

• Proven experience growing social audiences from a low base with limited budgets.
• Ability to test, learn and iterate rapidly in a fast‑moving environment.
• Strong judgment on where to allocate resources for maximum impact.
• Passion for sustainability and a hands‑on, entrepreneurial mindset.

Required skills

What we offer

• Opportunity to shape a brand that is B Corp certified and fully circular.
• Collaborative creative team and a culture of rapid experimentation.
• Location in London with a supportive, mission‑driven environment.