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Head of Growth

Harnham - Data & Analytics Recruitment · London

Hybrid Senior 🇬🇧 English
PPC Google Shopping Paid Social SEO Generative Engine Optimisation Attribution Modelling Incrementality Testing Forecasting Budget Planning

Job description

About the role

This is a rare opportunity to lead a high‑impact growth function for a well‑established consumer retail business undergoing a digital transformation. As Head of Growth you will own acquisition strategy, drive commercial performance and build a modern growth engine across multiple brands.

Key responsibilities

  • Lead strategy and execution across PPC, Google Shopping, Paid Social, Affiliates and emerging digital acquisition channels.
  • Develop integrated media plans aligned with commercial objectives, seasonal campaigns and customer behaviour.
  • Drive short‑term revenue performance while delivering long‑term customer growth.
  • Define and deliver SEO and Generative Engine Optimisation (GEO) strategies for traditional search and AI‑powered discovery.
  • Build robust measurement frameworks, including attribution modelling, incrementality testing, forecasting and budget planning.
  • Translate complex performance data into actionable recommendations for senior stakeholders.
  • Foster a high‑velocity experimentation culture focused on scalable commercial impact.
  • Manage and develop a team covering paid media and organic growth functions.
  • Partner with brand, creative, merchandising, analytics and technology teams to drive business‑wide growth initiatives.

Required profile

  • Strong in‑house growth, performance marketing or digital acquisition leadership experience.
  • Background in retail, fashion or ecommerce.
  • Deep expertise across SEO, GEO and PPC.

Required skills

  • PPC
  • Google Shopping
  • Paid Social
  • Affiliate Marketing
  • SEO
  • Generative Engine Optimisation (GEO)
  • Attribution Modelling
  • Incrementality Testing
  • Forecasting
  • Budget Planning
  • Data Analysis

What we offer

  • Salary up to £110,000 per year plus up to 20% bonus.
  • Hybrid working model – three days in the London office.
  • Opportunity to shape growth at scale in a fast‑paced retail environment.

Questions fréquentes

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Published 2 months ago

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Harnham - Data & Analytics Recruitment

London