Marketing Manager (B2B Technology Solutions)

About the role

K3 Advisory Group is seeking an experienced B2B Marketing Manager to lead integrated marketing activity for its Sage and broader business technology portfolio. You will own the full marketing mix, creating campaigns that drive brand awareness, qualified leads and revenue growth in a fast‑paced technology environment.

Key responsibilities

• Develop and execute a B2B marketing strategy aligned with growth objectives.
• Plan and deliver integrated campaigns across email, digital advertising, social media, webinars, events, PR and thought‑leadership.
• Generate and nurture inbound leads to support the sales pipeline.
• Collaborate with sales, vendor partners and senior leadership to align marketing with commercial targets.
• Manage CRM‑driven campaigns, optimise customer journeys and use data‑led insights.
• Monitor performance, analyse KPIs and ROI, and report results to senior leadership.

Required profile

• Proven experience in B2B technology, SaaS, ERP or professional services marketing.
• Data‑driven mindset with strong analytical capabilities.
• Ability to work cross‑functionally with sales, partners and leadership.
• Commercial focus with a track record of delivering lead‑generation results.

Required skills

• CRM platforms (e.g., Salesforce)
• Marketing automation tools (e.g., HubSpot)
• Experience with digital advertising and email marketing platforms
• Data analysis and reporting tools