PR Executive – Media Strategy & Campaign Lead

About the role

We are looking for a bold, creative PR Executive who loves storytelling and has a keen sense for news. You will lead smart media strategies, craft compelling stories and build strong relationships to raise our clients' visibility.

Key responsibilities

• Design strategic media plans with creative hooks and digital alignment.
• Generate unique story angles and secure trade, regional and national press coverage.
• Pitch stories, nurture relationships with journalists, editors and broadcasters.
• Own end‑to‑end campaign execution, from media list building to coverage tracking.
• Write and distribute press releases, case studies and by‑lined content.
• Collaborate with SEO and social teams to ensure content synergy.
• Monitor, evaluate and report on campaign performance, providing insights.
• Act as trusted lead for client accounts, contribute to new‑business proposals and build partnerships with industry allies.

Required profile

• 3+ years in a fast‑paced PR agency or in‑house communications role.
• Excellent writing skills for press releases, feature articles and digital content.
• Proven track record of securing top‑tier media coverage.
• Confident communicator able to manage client expectations and present results.
• Strong understanding of social media platforms, especially LinkedIn and Meta.
• Comfortable collaborating with digital, content and SEO teams.

Required skills

• LinkedIn
• Meta
• SEO

What we offer

• 25 days holiday plus birthday off and bank holidays.
• Early finish at 2.30 pm on Fridays and flexible hybrid working.
• New‑business commission opportunities.
• Internal training for professional growth.
• Supportive, collaborative team environment and ample on‑site parking.