Regional Manager – North West & West London

About the role

We are seeking an experienced Regional/Area Manager to lead a multi‑site retail portfolio across the North West and West London region. This senior, hands‑on position offers full accountability for people, performance, recruitment, development and commercial delivery across a sizeable regional portfolio.

Key responsibilities

• Line‑manage and support store managers across multiple locations.
• Own recruitment, onboarding, training and development for the region.
• Provide hands‑on coaching, mentoring and performance management.
• Build robust development and succession plans and sustain a high‑performance, values‑led culture.
• Drive sales, conversion and revenue growth; analyse KPIs and implement improvement plans.
• Champion a customer‑first approach aligned to brand standards.
• Take accountability for operational standards, compliance and governance.
• Oversee labour planning, rota effectiveness and cost control.
• Maintain financial and administrative discipline and ensure consistency across the region.

Required profile

• Proven experience as an Area Manager, Regional Manager or multi‑site leader in retail, hospitality, leisure, storage or a similar service‑led environment.
• Track record of remote leadership across multiple sites.
• Passionate, hands‑on coach with strong people‑development capability.
• Commercially astute, comfortable working with data and KPIs.
• Structured, resilient and people‑focused leadership style.

Required skills

• Proficiency with MS Office and performance reporting tools.

What we offer

• £55,000 basic salary (annual) with performance‑related bonus.
• Company car or car allowance.
• Pension scheme.
• Private healthcare.