Regional Sales Manager – North (Field-Based)

About the role

We are seeking a commercially driven Regional Sales Manager to cover the North of England for a market‑leading security and access solutions provider. This field‑based role focuses on growing new business and nurturing existing accounts across a defined territory.

Key responsibilities

• Deliver and exceed regional sales targets.
• Develop and execute a strategic territory plan.
• Build long‑term relationships with customers and key stakeholders.
• Identify, win and convert new business opportunities.
• Maintain a healthy sales pipeline with accurate forecasting.
• Conduct product demonstrations, presentations and training sessions.
• Provide market insights and competitor analysis.
• Represent the business at industry events and exhibitions.
• Maintain accurate CRM records and report on performance.

Required profile

• Proven experience in external B2B sales.
• Strong territory management and new‑business development skills.
• Ability to build and maintain long‑term customer relationships.
• Commercially astute with strong negotiation abilities.
• Self‑motivated, target‑driven and highly organised.
• Excellent communication and presentation skills.
• Full UK driving licence.
• Experience in security, construction products or technical solutions is advantageous but not essential.

Required skills

• CRM (experience with customer relationship management systems).

What we offer

• Salary £40,000 – £45,000 per year.
• Bonus scheme.
• Company car.
• Autonomy within a growing and supportive business.
• Opportunities for long‑term career development.