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This job expired on 26/09/2026. It no longer accepts applications.
Senior Marketing Executive
Institution of Mechanical Engineers · London
Job description
About the role
We are looking for a Senior Marketing Executive to lead multichannel campaigns that promote our events and training portfolio while driving commercial success. You will work closely with internal teams and external stakeholders to plan, execute and optimise marketing initiatives for both B2B and B2C audiences.
Key responsibilities
- Support the development and delivery of annual marketing plans.
- Create, edit and proofread marketing and public‑relations materials.
- Monitor campaign performance using Google Analytics and other reporting tools.
- Research market trends, customer needs and competitor activity.
- Implement SMART objectives and produce performance reports.
- Manage marketing budgets and report on campaign ROI.
- Oversee content creation and coordinate social media and paid‑advertising activities.
Required profile
- Minimum three years of marketing experience, preferably in events or training.
- Proven experience managing end‑to‑end multichannel campaigns.
- Strong stakeholder‑management and cross‑department coordination skills.
- Experience with email marketing, social media, advertising channels and content management systems.
- Experience using a CRM for email campaigns and audience targeting.
- Excellent writing, editing and proofreading abilities.
- Marketing degree or equivalent experience.
Required skills
- Google Analytics
- CRM (email campaign tools)
- Content Management Systems
- SEO
- Social media platforms
- Email marketing tools
- Paid advertising platforms
What we offer
- Salary of £40,000 per annum.
- 26 days holiday plus bank holidays and an extra day off for your birthday.
- Stakeholder pension scheme, life assurance and private health cover.
- Continuous training and career development.
- Wellbeing benefits to support a healthy work‑life balance.
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Institution of Mechanical Engineers
London