Senior Portfolio Marketing Manager

About the role

Are you ready to connect customer insight, compelling content and field execution to help commercial teams succeed? In this role you will develop and execute a global marketing enablement strategy that aligns portfolio messaging, customer insights, campaigns and product innovation with commercial priorities.

Key responsibilities

• Develop and execute a global marketing enablement strategy aligned to business priorities, growth objectives, and commercial needs.
• Create scalable frameworks that connect portfolio messaging, campaigns, thought leadership, customer insights, and product innovation to revenue‑generating activities.
• Translate portfolio strategies, product positioning, industry expertise, and customer insights into practical assets for sellers.
• Produce sales presentations, solution narratives, industry playbooks, executive briefing materials, customer stories, objection‑handling guides, and conversation frameworks.
• Partner with sales leadership to improve the use of content, messaging, and insights throughout the customer journey.
• Support strategic customer opportunities with tailored messaging, executive presentations, and customer‑facing content.
• Leverage market research, buyer insights, campaign performance, competitive intelligence, and customer feedback to continuously improve enablement strategies.
• Collaborate closely with Product Marketing, Portfolio Marketing, Regional Marketing, Sales Leadership, Customer Success, and Commercial Operations.

Required profile

• Experience in B2B marketing, sales enablement, content strategy, product marketing, or commercial enablement.
• Proven ability to develop sales‑facing content, messaging frameworks, and buyer engagement programs.
• Strong understanding of complex B2B buying journeys and enterprise sales motions.
• Ability to influence cross‑functional stakeholders and align priorities across sales and marketing organisations.
• Excellent communication, presentation, storytelling and content development skills, with a track record of measuring enablement effectiveness through adoption, engagement and commercial outcomes.