Senior Product Designer

About the role

Senior Product Designers at Flo play a pivotal role in shaping complex, system‑level design solutions that elevate user experiences across the Flo app. The role combines deep UX expertise, interaction design, AI tooling, and visual craft to architect scalable frameworks and influence product direction.

Key responsibilities

• Lead complex design projects from concept to delivery, creating scalable frameworks and systems.
• Design end‑to‑end flows, features, and experiments aligned with user needs and business goals.
• Produce high‑fidelity prototypes using Figma and advanced prototyping tools, strategically leveraging AI to accelerate validation.
• Develop interaction models, motion principles, and visual systems that scale across teams.
• Collaborate closely with product managers, engineers, researchers, and content designers.
• Mentor peers and junior designers, raising the overall craft bar.
• Advocate for ethical, emotionally intelligent design and ensure accessibility standards.

Required profile

• 8+ years of professional experience designing mobile applications.
• Portfolio demonstrating systemic design, advanced prototyping, micro‑interactions, and measurable product impact.
• Experience creating scalable frameworks, contributing to design systems, and interaction models.
• Strong communication and presentation skills; ability to influence stakeholders.
• Deeply collaborative with experience mentoring design teams.
• Nice to have: experience designing gamified or behaviour‑change experiences and background in health tech or regulated industries.

Required skills

• Figma
• Protopie (advanced prototyping)
• Lottie, Rive, After Effects (motion and animation)
• AI/LLM tools such as Claude and Vercel for design exploration

What we offer

• Competitive salary (£85,000–£105,000) with annual reviews and performance incentive scheme.
• Paid holiday, sick leave, female health leave, and enhanced parental leave.
• Hybrid work model (3 days in‑office per week) and a 5‑week fully paid sabbatical at 5‑year anniversary.
• Access to Flo Premium for friends & family, plus health, pension, and wellbeing perks.