Senior Sales Executive / Diary Manager

About the role

We are expanding our internal sales function at our Bolton office and need a proactive Senior Sales Executive who will also manage the diaries of our field‑based Business Development Managers. You will be the first point of contact for new prospects, qualifying inbound enquiries and generating new leads to feed the sales pipeline.

Key responsibilities

• Handle inbound enquiries via phone, email and web chat.
• Make outbound calls and follow‑up with potential leads.
• Qualify prospects against set criteria and pass genuine opportunities to the sales team.
• Book qualified appointments for Business Development Managers.
• Coordinate and optimise the diaries of field‑based BDMs, matching clients to the appropriate manager by geography.
• Maintain accurate records in CRM systems.
• Collaborate with marketing and sales teams to improve lead generation and conversion.

Required profile

• Previous experience in sales, account management, lead qualification or diary management.
• Confident communicator with strong listening and questioning abilities.
• Target‑driven, motivated and able to work at pace.
• Resilient with a positive attitude and a genuine desire to help customers.
• Comfortable making outbound calls and handling objections.
• Organised, detail‑oriented and proficient with IT/CRM tools.

Required skills

• CRM systems

What we offer

• Competitive salary plus commission/bonus.
• Training and ongoing development.
• Career progression within a growing business.
• Supportive, dynamic team environment with social and charity events.
• Standard office hours 8:30 am‑5:30 pm Mon‑Thu, early finish Friday, no weekends and a Christmas shutdown.