Social Media & Community Executive

About the role

We are looking for a Social Media & Community Executive to join GLOWWA’s marketing team. Working closely with the Social Media Manager, you will help bring the brand’s wellness and beauty story to life across Instagram, TikTok and other platforms while nurturing an engaged community.

Key responsibilities

• Create and schedule engaging content for Instagram, TikTok and other social platforms.
• Support planning, filming and editing of short‑form video content, including Reels, TikToks and YouTube Shorts.
• Manage day‑to‑day community engagement and build meaningful audience relationships.
• Monitor trends, platform updates and viral content opportunities.
• Assist with campaigns, product launches, shoots and broader brand storytelling initiatives.
• Track performance metrics and propose ideas to improve engagement and growth.
• Collaborate with the wider marketing team on creative concepts and social activations.

Required profile

• 1–2 years of experience in a social media, content or community‑focused role.
• Strong understanding of TikTok, Instagram and short‑form content trends.
• Experience creating mobile‑first content, including filming and editing.
• Confidence using tools such as Canva, CapCut or Adobe Creative Suite.
• Strong communication and copywriting skills.
• A creative eye with a solid grasp of what performs socially.
• Genuine interest in beauty, wellness, lifestyle or digital culture.

Required skills

• TikTok
• Instagram
• Canva
• CapCut
• Adobe Creative Suite