Brand & Community Activation Manager

About the role

Forward Role is a fast‑growing, purpose‑led organisation at the heart of global charity running. The Brand & Community Activation Manager will lead high‑impact events and experiences in major cities worldwide, combining on‑site activation with community building.

Key responsibilities

• Develop and deliver brand activation and community engagement strategies across events, partnerships and initiatives.
• Plan and execute end‑to‑end activations, managing logistics, suppliers, budgets and on‑the‑ground delivery.
• Grow and engage the community through both digital and in‑person touchpoints, driving participation and awareness.
• Build and maintain relationships with runners, charity partners, ambassadors, influencers and event stakeholders.
• Track performance against KPIs, optimise future activity and support wider team delivery.

Required profile

• 4+ years of experience in brand activations, events, community or experiential marketing.
• Proven track record delivering successful campaigns with budgets, suppliers and stakeholders.
• Strong understanding of community building, engagement and audience growth.
• Excellent communication and relationship‑building skills in fast‑paced environments.
• Creative, hands‑on and commercially minded with a passion for sport, events or purpose‑led brands.

Required skills

What we offer

• Hybrid working model (2 days onsite, 3 days remote).
• Opportunities to travel to cities such as Tokyo, Dublin, Berlin and Chicago.
• Competitive salary up to £40,000 per year.
• Dynamic, purpose‑driven environment contributing to over £1 bn raised for charitable causes.