CRM and Marketing Manager

About the role

We are looking for a dynamic, results‑driven CRM and Marketing Manager to lead the development and execution of our customer relationship and marketing strategy. You will play a pivotal role in welcoming new customers, nurturing existing ones, and building lasting loyalty across our online retail business.

Key responsibilities

• Develop and execute data‑driven CRM strategies to enhance the customer lifecycle and increase sales and profitability.
• Manage and maintain our CRM platform, collaborating with Sales and Digital teams to optimise performance.
• Own customer‑facing marketing campaigns supporting promotional activity and new product launches.
• Work with Finance to refine customer segmentation for personalised, targeted marketing and CRM initiatives.
• Track, analyse, and report on KPIs related to marketing and CRM, driving continuous improvement.
• Train and support colleagues to use the CRM platform effectively.

Required profile

• Strong customer‑first ethos with a proactive, forward‑thinking approach.
• Desire to grow professionally, embracing new challenges and products.
• Team player who thrives in a small technical team and takes pride in delivering value.

Required skills

• Experience managing a CRM platform and integrating it with sales and digital functions.
• Ability to analyse data, segment customers and create targeted marketing actions.
• Proficiency in tracking and reporting KPI performance.

What we offer

• Bonus discounts, savings and cash back at numerous retailers.
• Life assurance and extended family policies including maternity, paternity and additional annual leave.
• Mental health support through First Aiders and an Employee Assistance Programme.
• Comprehensive induction, development opportunities and financial education.
• Flexible working options.