Digital Marketing Manager – £50k-£60k

About the role

We are seeking an experienced, commercially‑focused Digital Marketing Manager to lead the development of our digital marketing function and support the next phase of growth at Universal Container Services. Working closely with the Sales Director and senior leadership, you will shape strategy, drive enquiries and strengthen our brand.

Key responsibilities

• Develop and execute the company’s digital marketing strategy, managing SEO, PPC and paid advertising with external agencies.
• Increase website traffic, enquiries and online sales while monitoring performance and conversion rates.
• Analyse marketing performance, produce KPI reports and identify opportunities to improve lead generation and ROI.
• Plan, create and run targeted email marketing campaigns, build customer journeys, automate workflows and manage segmentation and reporting.
• Maintain and develop the Universal Container Services brand, ensuring consistency across all materials and touchpoints.
• Oversee production of brochures, adverts, presentations, signage, vehicle graphics and other promotional assets.
• Coordinate photography, video production and support exhibitions, events and product launches.
• Help build the in‑house marketing department, introduce new systems and processes, and manage relationships with external agencies and suppliers.
• Collaborate with the Ecommerce Executive and Website Developer to align projects with business objectives.

Required profile

• Ambitious marketing professional with strong commercial awareness.
• Enjoys both data analysis and creative campaign development.
• Motivated to build and grow a marketing department rather than merely maintain one.

Required skills

• Proven experience as a Digital Marketing Manager or similar role.
• Hands‑on expertise in SEO, PPC and paid advertising platforms.
• Experience with email marketing, CRM systems and marketing automation.
• Ability to analyse performance data and produce KPI reports.
• Strong project management and stakeholder coordination skills.