Digital Trading Executive

About the role

As a Digital Trading Executive you will be responsible for delivering an outstanding direct‑to‑consumer experience across our e‑commerce channels for Scotch whisky, gin, vodka and rum brands. You will work within the Commercial team, reporting to the Head of Commercial, and collaborate with Sales, Marketing and Operations to drive online sales while maintaining premium brand standards.

Key responsibilities

• Manage and maintain product listings, merchandising and promotional activity across e‑commerce platforms.
• Support new product launches, online campaigns and seasonal promotions.
• Monitor website performance and identify opportunities to improve customer experience and commercial performance.
• Ensure product information, pricing and digital content remain accurate and up to date.
• Deliver excellent customer service across all direct‑to‑consumer channels.
• Coordinate the day‑to‑day administration of online orders and fulfilment processes.
• Work closely with the Operations team to ensure efficient order processing and stock availability.
• Respond to customer enquiries and resolve issues in a professional and timely manner.
• Execute digital marketing campaigns across email, website and social media channels.
• Assist with content creation, promotional activity and customer communications.
• Support initiatives that drive customer acquisition, repeat purchases and brand engagement.
• Contribute ideas that improve the online customer journey and overall commercial performance.
• Collaborate with Sales, Marketing and Operations teams to ensure successful delivery of campaigns.

Required profile

• Experience in digital trading or e‑commerce environments.
• Ability to manage product listings, promotions and online campaigns.
• Strong customer‑service orientation and problem‑resolution skills.
• Capability to coordinate order administration and fulfilment processes.
• Experience supporting digital marketing activities across email, website and social media.
• Collaborative mindset to work cross‑functionally with Sales, Marketing and Operations.
• Attention to detail for maintaining accurate product information.

Required skills