Event Marketing Manager

About the role

We are seeking an experienced Event Marketing Manager to own and drive the marketing strategy for a portfolio of flagship live exhibitions. You will work closely with senior leadership and cross‑functional teams to create high‑impact campaigns that boost visitor attendance, ticket sales and exhibitor success.

Key responsibilities

• Develop and execute integrated multi‑channel marketing campaigns across digital, social, PR, TV, radio, print and partnership channels.
• Lead CRM, email marketing and audience segmentation to improve acquisition, retention and engagement.
• Manage relationships with sponsors, media partners, influencers and commercial stakeholders.
• Oversee external agencies for creative, digital, PR and media buying.
• Monitor performance using analytics and CRM data, optimizing activities to maximise ROI.
• Maintain website content, SEO and digital assets to ensure a seamless customer journey.
• Deliver onsite marketing during live events, collaborating with sales, operations and content teams.

Required profile

• Commercially minded event marketer with a strong sense of ownership.
• Thrives in a fast‑paced environment and can manage multiple high‑profile projects.
• Excellent communication and stakeholder‑management skills.

Required skills

• CRM platforms
• Email marketing
• Digital advertising
• Search engine optimisation (SEO)
• Analytics and performance reporting