Paid Social Manager

About the role

We are expanding our Digital Marketing Team to maximise profitable acquisition of new customers and generate sales from existing customers across Paid Social platforms. The role involves owning campaigns on social platforms and managing efficient media spend.

Key responsibilities

• Plan, execute and optimise campaigns on Meta, Pinterest, TikTok and YouTube across the funnel.
• Oversee and allocate paid social budgets, ensuring ROI targets are met.
• Act as the main point of contact for paid social, collaborating with internal teams and external partners.
• Translate platform and internal data into performance reports for stakeholders.
• Identify test‑and‑learn opportunities to improve performance and advance strategy.
• Manage a team of Executives, reporting to the Digital Marketing Lead for Paid Social.

Required profile

• 3‑5 years of marketing experience with strong understanding of paid social ecosystems.
• Hands‑on experience managing paid social campaigns.
• Experience managing and developing direct reports.
• Analytical skills with good Excel proficiency.
• Understanding of digital measurement tools such as GA4, MMM and MTA.
• Excellent communication, organisational skills and high attention to detail.

Required skills

• Meta (Facebook/Instagram) advertising
• Pinterest advertising
• TikTok advertising
• YouTube advertising
• Excel
• GA4
• MMM
• MTA

What we offer

• Flexible, hybrid working model
• £1,000 flexible benefits allowance
• 30 days holiday plus bank holidays
• LinkedIn Learning access
• Performance‑related bonus potential
• Up to 25% discount on Very.co.uk
• Matched pension up to 6%