Product Marketing Manager – B2B Data Tech

About the role

We are seeking a Senior Product Marketing Manager to lead the go‑to‑market strategy for a portfolio of B2B data and developer solutions. You will work cross‑functionally to shape market awareness, generate demand and drive customer acquisition in a fast‑growing environment.

Key responsibilities

• Develop and execute product marketing and go‑to‑market strategies for data‑focused SaaS products.
• Create compelling messaging, positioning and multi‑channel content.
• Drive demand generation through campaigns, landing pages, thought‑leadership pieces and social media.
• Produce customer‑focused assets such as case studies, blogs, white papers, webinars and sales enablement materials.
• Identify speaking opportunities, events and partnerships to raise market visibility.
• Monitor market trends and competitor activity to inform strategy.
• Measure campaign performance and optimise for lead generation and commercial impact.

Required profile

• 5‑8 years of B2B product marketing experience, preferably in data, analytics, SaaS or developer‑focused technology.
• Strong knowledge of data insights products and emerging technology markets.
• Excellent storytelling, content creation and communication skills.
• Hands‑on, entrepreneurial mindset with a track record of launching products in fast‑moving environments.
• Proven stakeholder management and ability to influence technical and commercial teams.

Required skills

• Salesforce (CRM and marketing platform experience).

What we offer

• Competitive salary of £72‑78k per year plus bonus.
• Hybrid working model – three days per week in the London office.
• Opportunity to shape the market presence of innovative data and developer solutions.