SEO Executive – Retail & eCommerce Focus

About the role

We are seeking an enthusiastic SEO Executive to join our London‑based retail and e‑commerce agency. This full‑time, hybrid position offers the chance to develop technical SEO, content strategy, keyword research and performance reporting skills while supporting a portfolio of ambitious brands.

Key responsibilities

• Support the execution of SEO strategies for retail and e‑commerce clients.
• Conduct keyword research to uncover growth opportunities across categories, product and content pages.
• Perform on‑page optimisation, including metadata, headings, internal linking, copy recommendations and content briefs.
• Run regular technical SEO audits and flag issues affecting crawlability, indexation, site performance and rankings.
• Monitor website performance using tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush or Screaming Frog.
• Produce SEO reports with clear commentary on rankings, traffic, visibility and key performance trends.
• Support content planning by identifying opportunities for landing pages, buying guides, blog content and seasonal campaigns.
• Collaborate with developers and client teams to implement SEO recommendations and resolve technical issues.
• Carry out competitor analysis to identify gaps and emerging trends in the retail and e‑commerce markets.
• Stay up to date with SEO best practices, search engine updates and e‑commerce trends.

Required profile

• Minimum 1 year of hands‑on SEO experience, preferably within an agency, e‑commerce or retail environment.
• Strong understanding of SEO fundamentals, including keyword research, on‑page optimisation, technical SEO and link‑building.
• Excellent analytical ability with a keen eye for detail.
• Good written and verbal communication skills.

Required skills

• Keyword research
• On‑page optimisation
• Technical SEO
• Link‑building
• Google Analytics
• Google Search Console
• Ahrefs
• SEMrush
• Screaming Frog