Brand Manager – FMCG (Hybrid)

About the role

Our client is looking for a commercially‑minded Brand Manager to develop and execute brand strategies that drive sustainable sales and profit growth within the FMCG sector.

Key responsibilities

• Support the delivery of brand plans and marketing campaigns that drive sales and profitability.
• Lead new product launches and renovation projects from concept through to market.
• Analyse consumer, shopper and market data to identify growth opportunities.
• Work closely with sales teams to develop compelling retailer and customer presentations.
• Monitor brand performance, profitability and category trends.
• Manage e‑commerce content and digital brand assets.
• Support marketing budget management and campaign reporting.
• Collaborate with internal teams, agencies and external partners to deliver projects on time.

Required profile

• Previous Brand Manager experience within an FMCG environment, preferably with a premium brand.
• Proven track record of successful product launches and brand growth initiatives.
• Strong project‑management and organisational abilities.
• Excellent analytical and commercial awareness.
• Confidence presenting to customers and stakeholders.
• Ability to influence, collaborate and build strong relationships across teams.
• Proactive, hands‑on approach in a fast‑paced environment.
• Degree‑level education or equivalent practical business experience.
• Professional marketing qualification (completed or in progress) desirable.
• Fluent written and spoken English.

Required skills

What we offer

• Competitive salary package.
• Performance‑related bonus opportunities.
• Pension scheme.
• Generous holiday allowance.
• Private healthcare and wellbeing support.
• Professional development and training opportunities.
• Employee discount and reward programmes.
• Flexible and hybrid working opportunities (where applicable).
• Career progression within a growing organisation.
• Inclusive and collaborative working environment.