Email & CRM Marketing Assistant

About the role

Join Paul Smith’s Digital team in London as an Email & CRM Marketing Assistant. You will support the day‑to‑day execution of the brand’s email and SMS marketing strategy, working closely with the CRM Assistant Manager and cross‑functional teams.

Key responsibilities

• Assist in planning and executing seasonal marketing messages.
• Build, test, schedule and analyse email and SMS campaigns.
• Own QA and proofing for all email and SMS sends.
• Write on‑brand copy and brief creative assets for campaigns.
• Liaise with Ecommerce, Merchandising and Content teams to optimise landing pages before sends.
• Collaborate with Buying and Merchandising to ensure product availability for messaging.
• Contribute to digital and marketing projects, including loyalty CRM initiatives.
• Monitor competitor activity and emerging CRM trends.

Required profile

• Proven experience in email and CRM marketing, preferably within fashion, lifestyle or retail.
• Strong analytical and reporting abilities.
• Creative mindset with excellent copywriting skills.
• High level of accuracy and attention to detail.
• Confidence working cross‑functionally with internal stakeholders.

Required skills

What we offer

• Hybrid working model (3 days in office) with flexi‑time.
• 60% staff discount and seasonal clothing allowance.
• 33 days annual leave with the option to buy or sell days.
• Wellbeing support and additional perks.