Freelance PR Consultant – Consumer Product Launch

About the role

We are an established personal care and cosmetics manufacturer launching a new line of electric toothbrushes on Amazon. We need a freelance PR consultant to generate media coverage and raise brand awareness across mainstream print and digital outlets.

Key responsibilities

• Develop and execute a media outreach plan targeting health, beauty, oral‑care and technology editors and feature writers.
• Craft compelling press materials and pitch stories to secure coverage in both print and online publications.
• Manage relationships with journalists, respond to media inquiries, and coordinate interview opportunities.
• Monitor and report on media coverage, providing insights to the internal marketing team.

Required profile

• Proven experience as a PR freelancer or consultant, preferably with consumer product launches.
• Strong network of contacts in health, beauty, oral‑care and tech media.
• Ability to work independently and deliver results within a 1‑3 month contract.

Required skills

• Media relations
• Pitching
• Publicity
• Brand messaging

What we offer

• Flexible freelance contract (1‑3 months).
• Competitive daily rate (£150‑£1,500).
• Opportunity to work on a high‑visibility product launch.