Head of Brand & Communications

About the role

Ready to shape how one of the world’s most iconic coffee brands shows up, stands out and connects with consumers? As Head of Brand Marketing & Communications for Nespresso in the UK & Ireland you will lead the creative and strategic direction of the brand across B2C and B2B channels, driving both long‑term equity and short‑term commercial performance.

Key responsibilities

• Set the vision for Nespresso’s brand and campaign strategy across the UK & Ireland, blending creativity, insight and commercial ambition.
• Create integrated B2C and B2B campaigns that build brand love, spark desire and deliver measurable business impact.
• Connect campaign, content, PR, influencer, CRM and media activity into a unified communications ecosystem.
• Translate global campaigns into locally relevant, beautifully executed activations for British and Irish consumers.
• Shape content, PR and influencer strategies that earn attention and reinforce Nespresso’s premium positioning.
• Elevate CRM content to be more engaging and purposeful throughout the customer journey.
• Partner with the Head of Media to ensure content reaches the right audiences across paid, owned and earned channels.
• Champion Nespresso’s brand identity, tone of voice and visual expression across all touchpoints.
• Inspire agency partners to deliver insight‑led creative, media, PR and production work.
• Lead and develop a talented team across Brand & Campaign, Content, PR & Influencer and CRM creative.

Required profile

• Strong background in brand marketing, communications, media or campaign leadership.
• Experience building or growing premium brands in a fast‑moving consumer environment.
• Proven ability to create integrated brand and communications plans that cut through and deliver impact.
• Sharp understanding of how content, PR, influencer, CRM and media combine to create a consistent brand experience.
• Track record of getting the best from agency partners and inspiring brilliant work.
• Natural collaborator and confident influencer with the ability to build trust across teams and stakeholders.
• People‑first leadership style with experience coaching high‑performing teams.
• Curious, insight‑led mindset able to turn data and cultural trends into action.

What we offer

• Salary £85,000‑£90,000 per year, dependent on experience.
• 17 % car allowance.
• Private health care.
• Discretionary annual bonus.
• Generous pension scheme – up to 12 % employer contribution.
• 12 flexible leave days plus 25‑day holiday entitlement.
• 2 paid volunteering days.
• Focus on personal development and growth.
• Flexible working arrangements (2‑3 days on‑site across Crawley and London).