Senior Paid Media Strategist

About the role

Clarity is seeking a Senior Paid Media Strategist to lead paid media delivery for a portfolio of B2B technology and SaaS clients. You will combine hands‑on platform expertise with strategic thinking, mentor junior team members and act as the primary escalation point for accounts.

Key responsibilities

• Own day‑to‑day delivery of campaigns across Google, LinkedIn, Meta and programmatic DSPs.
• Transform performance data into clear ROI‑focused reporting and a testing roadmap.
• Lead channel strategy, proposing fresh ideas and course corrections as needed.
• Resolve delivery and platform issues before they require higher‑level escalation.
• Build strong relationships with clients, internal teams and vendors, collaborating with Analytics, Content, SEO and Digital Experience colleagues.
• Coach and support junior strategists, providing feedback and development guidance.
• Contribute to new‑business pitches and identify cross‑sell and upsell opportunities.

Required profile

• Solid paid‑media experience in agency, consultancy or in‑house settings, managing Search, Social and/or Programmatic platforms.
• Proven ability to manage multiple client accounts and lead client calls confidently.
• Analytical mindset with expertise in Google Analytics, CM360 or Adobe Analytics.
• Understanding of B2B technology or SaaS digital marketing landscape.
• Commercially minded, proactive and calm under pressure as the first point of escalation.
• Natural coach with a passion for mentoring junior team members.
• High attention to detail in campaign builds, reporting and client deliverables.
• Hands‑on experience with AI tools and commitment to ethical, responsible AI use.

Required skills

• Google Ads
• Meta Ads Manager
• LinkedIn Campaign Manager
• DV360
• The Trade Desk
• StackAdapt
• Google Analytics
• CM360
• Adobe Analytics
• AI tools (e.g., Claude)

What we offer

• Clarity Academy for continuous learning and development.
• Global mentoring and clear career progression paths.
• Access to enterprise AI platforms such as Claude.
• Private medical insurance, enhanced family leave and wellness fund.
• Unlimited holiday, sabbatical programme and flexible working.
• Volunteer time off and employee‑led DEI initiatives.