Business Development Executive - London On Trade

About the role

An ambitious, independent craft brewery with a strong reputation for quality and innovation is recruiting a Business Development Executive to grow its presence across the London On Trade sector. This is a hands-on, field-based role focused on winning new business across independent pubs, bars, restaurants and hotels, with a competitive salary plus bonus.

Key responsibilities

• Win new accounts across independent pubs, bars, restaurants and hotels across London
• Identify new business opportunities and build a strong prospect pipeline
• Contact potential customers proactively through cold calling, walk-ins and follow-ups
• Build relationships with venue owners, managers and key decision-makers
• Work with wholesale partners to secure new listings and grow distribution
• Support new accounts with tastings, staff training and promotional activity
• Develop customer relationships to encourage repeat orders and increase sales
• Work closely with internal sales, delivery and marketing teams
• Manage the sales pipeline, keep CRM records up to date and forecast activity
• Aim for new account, sales volume and profitability targets

Required profile

• Experience in sales, business development or a customer-facing role
• Experience in drinks, hospitality, brewing or FMCG is advantageous
• Interest in the On Trade sector, including pubs, bars and restaurants
• Confident approaching new customers and comfortable with cold calling
• Proactive, resilient attitude and genuine desire to win new business
• Good communication and relationship-building skills
• Organised, self-motivated and able to manage own time
• Commercially minded, with a passion for beer and enthusiasm for representing an independent brand
• Full UK driving licence