Digital Marketing Executive/Manager

About the role

A great opportunity has arisen for a skilled marketer to join an international organisation and take charge of all marketing activities for the European office. You will work closely with the senior management team and the Hong Kong head office, developing and executing digital campaigns that drive brand awareness and sales.

Key responsibilities

• Develop and implement a marketing strategy to increase brand awareness and sales across Europe.
• Own and grow the company’s digital presence on LinkedIn, Instagram and Facebook.
• Plan, manage and execute day‑to‑day marketing activities across all channels.
• Lead content creation for print, digital and social media, including blogs, articles, website copy and email campaigns.
• Maintain and update the corporate website, ensuring SEO optimisation for better organic traffic.
• Manage email marketing programmes and digital advertising campaigns.
• Analyse performance data and use insights to continuously improve campaigns.
• Collaborate with offices in different time zones to ensure alignment.

Required profile

• Proven experience in digital marketing, preferably within an international environment.
• Strong understanding of SEO, social media management and content creation.
• Ability to manage website updates and optimise for search engines.
• Experience with email marketing and campaign performance analysis.

Required skills

• SEO
• Social media management
• Content creation
• Website management
• Email marketing
• Google Analytics
• Google Ads (experience a plus)
• Adobe Creative Suite
• Canva