Marketing Manager

About the role

We are seeking a Marketing Manager to lead strategic marketing initiatives for a fast‑growing consumer brand in the FMCG sector. You will own the development and execution of brand plans, drive product innovation, and enhance customer engagement within a collaborative hybrid working environment.

Key responsibilities

• Develop and implement brand strategies to increase market share, profitability and sustainable growth.
• Lead integrated marketing campaigns across digital, retail and shopper channels.
• Analyse consumer, customer and market insights to identify growth opportunities.
• Manage new product development and launch projects from concept to market execution.
• Collaborate with Sales, Category, Insights and Supply Chain teams to meet commercial targets.
• Monitor brand performance, track KPIs and provide actionable recommendations.
• Manage marketing budgets, ensuring optimal ROI.
• Coordinate agency relationships and external partners to deliver high‑quality campaigns.

Required profile

• Proven experience in the FMCG industry, preferably within a regulated sector.
• Track record of delivering brand strategies that drive growth and consumer engagement.
• Strong commercial acumen and ability to interpret market trends and insights.
• Experience managing innovation projects and product launches.
• Excellent stakeholder management and cross‑functional collaboration skills.
• Degree in Marketing, Business or a related discipline is preferred.

Required skills

What we offer

• Hybrid working model combining office collaboration with remote flexibility.
• Opportunity to shape the brand strategy of a high‑growth consumer business.
• Competitive remuneration package.