Personal PR & Branding Executive

About the role

This position supports a high‑profile individual in the United Kingdom, shaping and amplifying their public image across media, digital platforms, and live events. You will drive a cohesive personal branding strategy, ensuring consistent voice, narrative, and visual identity at every touchpoint.

Key responsibilities

• Execute and evolve the personal brand strategy, maintaining consistency in messaging, tone, and visual identity.
• Manage media relations, including press kits, outreach, interview coordination, and speaking engagements.
• Plan, schedule, and publish social media content on LinkedIn, Instagram, and X, driving engagement and brand alignment.
• Develop written assets such as social copy, talking points, articles, and ghost‑written thought‑leadership pieces.
• Coordinate logistics for public events, panels, and keynotes, ensuring flawless brand presentation.
• Monitor media coverage and online sentiment, flagging reputational risks and supporting crisis communications.
• Collaborate with designers, editors, and external partners to maintain high‑quality brand assets.

Required profile

• Bachelor’s degree in Communications, PR, Marketing, Journalism or a related field.
• 5+ years of experience in PR, executive communications, personal branding or media relations, preferably with senior executives or public figures.
• Exceptional writing, editing and storytelling ability, adaptable to multiple platforms.
• High level of professionalism, discretion and ability to handle confidential information.
• Strong project‑management mindset with attention to detail.

Required skills

• LinkedIn
• Instagram
• X (formerly Twitter)

What we offer

• Opportunity to work with a high‑visibility client in a fast‑paced environment.
• Collaborative partnership with creative teams, agents and senior stakeholders.