Senior PR Manager – Hybrid, up to £65k

About the role

We are looking for a Senior PR Manager to lead and develop the communications, reputation and media strategy for a leading professional services business in Liverpool. Reporting to the Marketing Director, you will shape the brand’s public image and build an in‑house PR capability.

Key responsibilities

• Develop and deliver a comprehensive PR, communications and reputation strategy across multiple brands.
• Build an in‑house PR function, gradually reducing reliance on external agencies.
• Lead reputation management and ensure consistent messaging across all channels.
• Manage relationships with PR agencies, journalists and key media contacts.
• Secure coverage in national, regional, trade, business and consumer media.
• Design thought‑leadership programmes for senior stakeholders.
• Support integrated campaigns that combine PR, digital, social media and content marketing.
• Plan and execute crisis communications and reputation safeguards.
• Provide media training and communications guidance to senior leaders.
• Manage and develop the PR team and report on performance metrics.

Required profile

• 8+ years of experience in a senior PR or communications role, preferably within an agency, professional services, legal or regulated industry.
• Proven track record of creating and delivering successful PR strategies.
• Strong media relations and stakeholder management experience.
• Experience managing agencies and senior leadership relationships.
• Understanding of integrated communications, social media and content.
• Crisis communications and corporate reputation experience (desirable).
• Public affairs or policy engagement experience (desirable).
• Some team management and leadership experience.

Required skills

What we offer

• Salary up to £65,000 per year, dependent on experience.
• Hybrid working model – three days in the office, two days remote.
• 24 days holiday plus bank holidays.
• Pension scheme.