Senior Product Marketing Manager – Financial Services

About the role

Product Marketing at Chainalysis transforms innovative blockchain intelligence into clear customer value. As a Senior Product Marketing Manager for Financial Services, you will own how Chainalysis is positioned in the market for banks, payments firms, fintechs and other regulated institutions, shaping narratives that connect our data, AI and services to real business outcomes.

Key responsibilities

• Define and evolve the financial‑services value narrative, building messaging for compliance, risk, anti‑fraud and executive personas.
• Own competitive intelligence and translate market moves into offensive and defensive positioning for deal teams.
• Partner with Product, R&D, Marketing & Communications to turn innovation into industry‑specific solutions, use cases and sales plays.
• Lead go‑to‑market planning for launches, major releases and commercial offerings, shaping pricing, packaging and ROI stories.
• Produce strategic content such as first‑call decks, solution briefs, talk tracks and discovery frameworks to move opportunities forward.

Required profile

• 5–8 years of product, solutions or B2B enterprise‑technology marketing experience, preferably in financial services, fintech or regulated payments.
• Proven ability to craft positioning and messaging that changes how customers and sellers perceive a problem.
• Exceptional writing and editorial judgment, able to produce crisp headlines, persuasive narratives and executive‑level messaging.
• Strong understanding of enterprise buying journeys and sales motions in risk‑sensitive environments.
• Collaborative self‑starter comfortable working across R&D, sales and senior leadership.