SEO Manager – Sports Direct EU
Frasers Group · Shirebrook
Job description
About the role
The SEO Manager will lead the SEO strategy for Sports Direct’s European websites, driving organic traffic and revenue growth. Reporting to the Sports SEO Lead in the UK and managing an SEO executive, you will work across multiple EU markets from either our Shirebrook or London office.
Key responsibilities
- Define and execute the SEO roadmap for EU sites in collaboration with the SEO Lead.
- Identify and resolve technical SEO issues such as crawlability, indexation and page performance.
- Conduct local keyword research and market analysis to guide content localisation.
- Monitor, benchmark and report on SEO KPIs, providing insights on traffic, rankings and revenue.
- Identify new growth opportunities across European markets and share industry best practices.
Required profile
- Fluent in English and at least one additional European language.
- Data‑driven mindset with strong analytical abilities.
- Experience managing SEO projects across multiple markets.
Required skills
- Botify
- Pi‑datametrics
What we offer
- Opportunity to shape SEO strategy for a leading retail brand.
- Career growth within a dynamic, innovative company.
- Collaborative environment with access to external SEO partners.
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Published 1 month ago
Expires 6 days from now
16 views · 0 interested
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Frasers Group
Shirebrook