Social Media Manager – Remote (Beauty Focus)

About the role

We are looking for a creative and organized Social Media Manager to boost the online presence of a beauty‑focused brand. This remote, contract position will involve crafting engaging content for Instagram and TikTok while staying ahead of beauty trends.

Key responsibilities

• Develop and maintain monthly content calendars tailored to beauty audiences.
• Plan, script, and coordinate the production of Reels and short‑form videos.
• Research current beauty trends and integrate them into the content strategy.
• Write compelling captions and schedule posts for optimal engagement.
• Monitor audience interactions, respond to comments and messages.
• Track performance metrics and deliver regular analytics reports.
• Collaborate with influencers and manage influencer marketing initiatives.

Required profile

• Proven experience managing social media for beauty, fashion, or lifestyle brands.
• Strong portfolio demonstrating content creation and audience growth in the beauty sector.
• Deep understanding of Instagram and TikTok algorithms and best practices.
• Excellent written communication and copywriting skills.
• Ability to identify and leverage emerging beauty trends.
• Experience with influencer outreach and campaign management.
• Highly organized, detail‑oriented, and capable of handling multiple projects simultaneously.
• Availability for part‑time, contract‑based work; remote candidates welcome.

Required skills

• Video editing tools (e.g., Adobe Premiere, Final Cut Pro)
• Social media scheduling platforms (e.g., Buffer, Hootsuite)
• Instagram
• TikTok