E-Commerce Manager
Major Recruitment · Birmingham
Job description
About the role
We are seeking an experienced E‑Commerce Manager to lead the digital performance strategy for multiple international Shopify sites and a key WordPress site. The role sits within a dynamic marketing team and offers hybrid working after a successful probation period.
Key responsibilities
- Develop and implement a comprehensive e‑commerce and digital performance strategy across multiple Shopify sites in different languages and currencies, as well as a WordPress website.
- Own performance marketing channels, including paid search and SEO, driving continuous optimisation and strong ROI.
- Collaborate with the wider marketing team to plan and deliver campaigns aligned with commercial objectives.
- Manage and optimise website trading performance – traffic, conversion rate, average order value and customer experience.
- Analyse data and analytics to identify improvement opportunities and act quickly to enhance performance.
- Leverage AI tools to boost productivity, marketing output and decision‑making insights.
- Ensure all websites are conversion‑optimised, working with internal and external stakeholders to implement improvements efficiently.
Required profile
- Bachelor’s degree in Marketing, Business or a related field, or equivalent commercial experience.
- 3–5 years’ experience in e‑commerce or digital marketing, preferably in a multi‑site environment.
- Proven ability to use data and analytics to drive measurable results.
- Strong communication and stakeholder‑management skills.
- Comfortable making fast‑paced decisions balancing speed and quality.
Required skills
- Shopify (multi‑language and multi‑currency implementations)
- WordPress website management and optimisation
- Google Ads (paid search)
- Search Engine Optimisation (SEO)
- Data analytics and performance reporting
- AI tools for marketing productivity
What we offer
- Full‑time permanent role (Monday‑Friday, 9:00‑17:30)
- Hybrid working option after successful probation
- Opportunity to manage multiple international e‑commerce sites
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Published 1 month ago
Expires 1 week from now
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Major Recruitment
Birmingham