Freelance PR Consultant for Luxury B2B Fashion & Hospitality

About the role

We are seeking a senior freelance PR consultant to raise the profile of Fashionizer, a bespoke uniform brand serving luxury hospitality and retail clients. The consultant will craft and execute a focused PR strategy that showcases our key messages through compelling, provable stories.

Key responsibilities

• Develop a concise PR strategy targeting 1‑2 high‑impact stories.
• Identify and pitch to relevant trade, design, and business media.
• Provide recommendations on story angles, target publications, journalist contacts, timing and outreach.
• Secure coverage that highlights our bespoke design, European manufacturing, sustainability, and operational value.
• Facilitate founder profiles, expert commentary, and thought‑leadership opportunities.

Required profile

• Senior‑level freelance PR professional.
• Proven experience in luxury B2B, hospitality, spas, interiors, design, textiles or premium manufacturing.
• Strategic thinker capable of shaping strong editorial angles and personally pitching journalists.

Required skills

• Media pitching and relationship building.
• Story development and press‑release writing.
• Media list creation and outreach planning.

What we offer

• Opportunity to build an ongoing PR partnership with a respected luxury brand.
• Flexible freelance arrangement.