Head of Growth Marketing

About the role

Endava, a global consulting and digital transformation partner, is looking for a Head of Growth Marketing to lead its demand generation strategy and execution across all regions. The role owns the full demand funnel, from awareness to conversion, and is accountable for building global growth programs that engage C-Suite audiences, generate qualified pipeline and accelerate revenue growth.

Key responsibilities

• Develop and run global growth marketing strategies across digital, paid media, ABM, content, events and nurture programs, with ROI forecasting and impact measurement.
• Lead the demand generation funnel, aligning campaigns with commercial goals to drive qualified pipeline and revenue.
• Build and scale a Centre of Excellence for campaigns, events and ABM, supporting regional field marketing teams.
• Define target audiences, propositions and go-to-market strategies with Sales, Commercial Leadership, Global Alliances and the CTO.
• Position the company as a thought leader through events, webinars, speaking and publications with Communications and Brand.
• Drive attribution modelling to track originated versus influenced pipeline and report regularly to senior leadership.
• Lead and coach a global team of demand generation and growth marketers.
• Manage and optimise the demand generation budget and adopt AI-driven marketing tools.
• Ensure compliance with data protection regulations and internal governance.

Required profile

• At least 5 years of progressive marketing leadership experience in a global or multi-regional role.
• Proven expertise in demand generation, growth marketing and full-funnel strategy across multiple channels.
• Experience leading marketing teams in matrix environments across diverse markets.
• Data-driven mindset and strong analytical skills.
• Preferred: B2B experience targeting C-Suite and enterprise audiences, background in technology, software or professional services, and experience driving customer acquisition and expansion revenue.

Required skills

• Proficiency in marketing automation platforms and analytics tools
• ROI measurement and attribution modelling
• Digital, paid media, ABM and content marketing

What we offer

• Competitive salary, share plan, performance bonuses and referral bonus
• Career coaching, global opportunities and internal development programmes
• Training, certifications, online learning and conferences
• Hybrid work and flexible hours, plus wellbeing and community programmes