Head of Mid Market Sales, EMEA

About the role

Canva is building a dedicated Mid‑Market sales motion across EMEA and needs a leader to turn this untapped opportunity into a repeatable, high‑performing business. Based in London, you will create and lead a multilingual sales team that serves the UK, France and Germany.

Key responsibilities

• Recruit, coach and manage an early‑career sales team, fostering judgment and results.
• Design and own the Mid‑Market sales playbook – prospecting, qualification, closing and measurement.
• Drive annual recurring revenue (ARR) from new logos and convert Canva Free/Pro users to Business and Enterprise plans.
• Build a reseller partnership model to generate pipeline in lower‑investment markets.
• Collaborate with Marketing, Partnerships and Customer Success to align investment with opportunity.
• Provide data‑backed reporting on ARR contribution, pipeline coverage and conversion rates, owning the forecast from day one.

Required profile

• Proven quota‑carrying experience with a track record of building strong pipelines.
• Deep understanding of high‑velocity sales motions and ability to coach reps on rapid qualification.
• Experience mentoring early‑career sellers and developing their judgment.
• Comfortable creating processes from scratch and thriving in a data‑driven environment.
• Based in London or willing to relocate; in‑office presence is essential.

Required skills