Sales Development Representative (SDR) – London (Hybrid)

About the role

Join a well‑funded, high‑growth SaaS company in London as a Sales Development Representative. You will be at the top of the sales funnel, generating new business opportunities through proactive outbound outreach and qualifying inbound leads.

Key responsibilities

• Cold call, email and LinkedIn prospecting to build pipelines.
• Create and manage targeted account lists.
• Identify and engage key decision‑makers.
• Qualify inbound and outbound leads.
• Book high‑quality meetings for Account Executives.
• Maintain accurate CRM records and ensure pipeline hygiene.
• Collaborate with marketing and sales to refine messaging.

Required profile

• 6–24 months experience in sales, customer service, lead generation or a commercial role.
• Confidence speaking with senior stakeholders.
• Strong written and verbal communication.
• Coachable, target‑motivated and comfortable with rejection.
• Enthusiasm for outbound activity.

Required skills

What we offer

• £35,000 base salary plus uncapped commission (target OTE £50,000).
• Hybrid working – London office and remote flexibility.
• Clear progression path to Account Executive.
• Structured onboarding, ongoing coaching and performance incentives.
• Wellness support, team socials and a collaborative culture.