Senior French Influencer Marketing Executive

About the role

We are seeking a Senior French Influencer Marketing Executive to lead our influencer programmes across France. You will own the full campaign lifecycle, from talent discovery to performance analysis, driving brand awareness and sales for our beauty‑tech portfolio.

Key responsibilities

• Identify, recruit and manage French influencers across Instagram, TikTok and YouTube.
• Develop and execute partnership strategies that align with broader marketing goals.
• Negotiate commercial and affiliate agreements, ensuring strong ROI.
• Lead influencer activation for product launches, brand moments and key campaigns.
• Analyse campaign data, provide insights and optimise future activities.
• Monitor emerging creators and trends to expand brand reach.
• Collaborate with Brand, PR, Social, Creative and Ecommerce teams for integrated campaigns.

Required profile

• Native or business‑level proficiency in French and fluent English.
• Proven experience in influencer or social media marketing, preferably in beauty, lifestyle or fashion.
• Deep knowledge of the French creator ecosystem and platform trends.
• Commercial mindset with experience negotiating budgets and contracts.
• Strong analytical ability to translate data into actionable recommendations.

Required skills

• Influencer campaign management
• Negotiation and partnership development
• Data analysis and performance reporting
• Multi‑platform strategy (Instagram, TikTok, YouTube)