SEO & Generative Engine Optimisation (GEO) Manager

About the role

Performance.io Ltd is seeking a curious and ambitious SEO & GEO Manager to help shape the future of search for leading healthcare and pharmaceutical brands. You will work across traditional search engines and AI‑powered discovery platforms, turning data insights into actionable strategies that boost visibility.

Key responsibilities

• Conduct technical SEO audits and deliver actionable recommendations.
• Perform keyword and topic research for healthcare and pharma websites.
• Identify content opportunities to improve organic visibility and support on‑page optimisation.
• Monitor rankings, traffic, and search performance using industry tools.
• Assist with internal linking, metadata optimisation, and competitor analysis.
• Support Generative Engine Optimisation (GEO) audits to understand brand presence in AI‑driven search experiences.
• Track visibility on platforms such as ChatGPT, Gemini, Perplexity, and AI Overviews.
• Identify content gaps and optimisation opportunities to enhance AI discoverability.

Required profile

• Strong analytical mindset with a passion for data‑driven search insights.
• Interest in emerging AI search technologies and willingness to learn.
• Ability to translate trends and findings into clear recommendations for clients.
• Experience or enthusiasm for working with healthcare or pharmaceutical content.

Required skills

• Technical SEO knowledge.
• Keyword and topic research techniques.
• Familiarity with AI‑powered search platforms (e.g., ChatGPT, Gemini).
• Competitor analysis and search landscape review.