Interim Chief Marketing Officer – Professional Services

About the role

A client in the professional services sector is seeking an Interim Chief Marketing Officer to lead the marketing function through a critical transformation period. Reporting to the Chief Commercial Officer, you will rapidly assess current performance, reposition the brand, and drive high‑impact commercial activities to support a shift toward higher‑growth propositions.

Key responsibilities

• Reposition the brand and messaging to align with the organisation’s evolving strategic focus.
• Evaluate current marketing activity and prioritise initiatives that deliver the greatest commercial value.
• Lead and develop the marketing team, providing clear direction and stability during change.
• Strengthen B2B demand generation, driving measurable pipeline growth in partnership with sales.
• Improve conversion across the customer and learner acquisition funnel through a digital‑first approach.
• Develop compelling employer‑facing narratives, including case studies, ROI evidence, and impact storytelling.
• Enhance product marketing to clearly differentiate offerings in a competitive market.
• Build strong alignment with commercial leadership, ensuring marketing accountability to revenue outcomes.
• Provide an honest assessment of team capability, structure, and performance, identifying improvement areas.

Required profile

• Proven experience leading a marketing function within B2B services, consulting, advisory or professional services.
• Strong commercial orientation with experience against pipeline, conversion and revenue metrics.
• Ability to rapidly assess performance and take decisive action in a fast‑paced environment.
• Experience marketing complex, intangible propositions to senior enterprise stakeholders.
• Credibility operating as a peer to senior sales and commercial leaders.
• Strong leadership skills to guide and motivate teams through transition.
• Highly independent with sound judgement and proactive communication style.
• Experience in high‑growth or transformation environments is advantageous.
• Experience operating in B2B2C models is a plus.

Required skills

What we offer

• Start date: ASAP.
• Interim duration with day‑rate of £650–£750 (equivalent to ~£130,000 per annum).
• Fully remote work arrangement.