Paid Social Director

About the role

Dentsu is hiring a Paid Social Director for its London team, a permanent full-time position with hybrid working. The role sits between the Paid Social Manager and Partner, translating global direction into market-specific strategies, building testing roadmaps and driving high-performing, efficient delivery. It leads the relationship with key local market stakeholders and ensures the market meets performance goals.

Key responsibilities

• Act as the senior day-to-day lead for local market clients, building strong relationships and turning global briefs into market-level plans
• Own the development of Paid Social strategy, including testing roadmaps, and champion a test-and-learn culture
• Oversee campaign planning, execution, quality, reporting and financial management, and drive performance optimisation through data
• Forecast and track performance, and support Total Social integration across Paid, Organic and Creator activity
• Lead and develop Paid Social Managers and executives, set expectations and manage workload and resources
• Work with the Paid Social Partner and cross-channel teams such as Client Services, Search and Programmatic

Required profile

• Strong experience in Paid Social within an agency or client-facing environment
• Proven ability to lead client relationships and develop strategic recommendations
• Experience on multi-market or global clients, ideally in fast-paced, culturally driven sectors
• Ability to manage and develop teams, with excellent communication and stakeholder management skills

Required skills

• Deep understanding of Paid Social platforms (Meta, TikTok, Snapchat, Pinterest)
• Analytical mindset, able to turn data into actionable insights
• Strategic thinking balanced with hands-on oversight of execution

What we offer

• A permanent role with a competitive salary and a tailored benefits package
• Flexible working arrangements, with the team based in the London office