Strategic Sales & Business Development Leader

About the role

We are looking for a commercially driven leader to steer sales and business development for a fast‑growing promotional gifts company. Reporting to the executive team, you will shape and execute growth strategies across the UK and international markets, driving revenue and market share.

Key responsibilities

• Develop and implement commercial strategies that deliver significant revenue growth and profitability.
• Lead, mentor and expand a high‑performing sales team, fostering a culture of accountability and collaboration.
• Identify emerging market opportunities and translate them into actionable business plans.
• Build and maintain relationships with C‑suite executives and senior decision‑makers.
• Secure multi‑million‑pound partnerships and contracts.
• Collaborate with the executive leadership team to accelerate business performance and market expansion.
• Represent the organisation at industry events, client engagements and strategic forums worldwide.

Required profile

• Demonstrated success driving business growth in complex, competitive markets.
• Extensive experience in strategic business development or commercial leadership roles.
• Proven ability to lead, develop and coach successful sales teams.
• Strong network within promotional products, merchandise solutions or creative marketing sectors.
• Excellent executive‑level stakeholder management and influencing skills.

Required skills

• Strategic planning and commercial execution.
• Negotiation of high‑value contracts.
• Market analysis and opportunity assessment.

What we offer

• Base salary £125,000–£145,000 per year plus performance bonus.
• Opportunity to shape the growth trajectory of a high‑visibility business.
• Travel across the UK and internationally.