Marketing Specialist – EV Charging

About the role

TotalEnergies' EV Charge division supports the operation and sales of EV solutions to UK customers, mainly on-street charging. This Marketing Specialist role sits within the TCS department, which is growing quickly as part of TotalEnergies' commitment to clean energy. The position is based in London and is a permanent contract.

Key responsibilities

• Own and deliver multi-channel campaigns aligned with business objectives, from asset development and approval through to performance reporting to senior management, supported by data and insights.
• Manage paid advertising campaigns, monitoring and optimising KPIs to ensure value for money.
• Create and distribute segmented newsletters to improve relevance and engagement.
• Work with the TCSUK Solutions and TECS Marketing teams to improve the customer lifecycle, engagement and retention, and to strengthen customer loyalty.
• Coordinate the POI update strategy so brand information is accurate and consistent across channels.
• Capture and promote customer testimonials, case studies and milestones to build trust.
• Contribute to improving customer journeys, including reviewing branding on EV charge points and automated user notifications.
• Support the TCSUK team with ad hoc marketing requests and the Commercial team with press releases, borough communications and eMSP communications.
• Help develop EV sales tools such as presentations, brochures, case studies, market studies and promotional materials.

Required profile

• At least 3 years of experience in marketing or communications preferred.
• Experience designing customer journeys and customer value propositions.
• A commercial and customer-oriented mindset, able to build strong partnerships up to director level.
• Creative, entrepreneurial, hands-on and team player, flexible and agile in a fast-growing environment.
• Able to work autonomously and set own targets.
• Passion for e-mobility, EV charging and sustainable mobility is an advantage.