PR Manager – 12‑Month Fixed‑Term Contract in Fashion Retail
Lilac Street Limited · Londres et périphérie
Job description
About the role
This 12‑month fixed‑term position offers a seasoned PR professional the chance to lead a high‑profile press office for a well‑established UK fashion retail brand. You will shape seasonal campaigns, product launches and media relations across print and digital channels while supporting broader business growth.
Key responsibilities
- Plan and execute integrated PR campaigns aligned with product launch objectives.
- Drive brand awareness through strategic media outreach and profile‑building activities.
- Maintain and expand relationships with fashion, lifestyle and trade media.
- Lead all press‑office activities, ensuring consistent and commercially effective brand messaging.
- Support international growth with tailored PR support and media engagement.
- Oversee press‑sample management and related budgets.
- Plan and deliver press events, launches and media activations.
- Monitor coverage, calculate PR value, track competitor activity and report findings.
- Collaborate closely with marketing, e‑commerce and creative teams.
Required profile
- 5+ years of fashion PR experience, either in‑house or agency side.
- Strong existing relationships across fashion and lifestyle media.
- Excellent written and verbal communication skills.
- Ability to balance brand storytelling with commercial product PR.
- Proven track record delivering events, launches and media engagements.
- Organised, adaptable and calm under pressure.
- Good understanding of the UK fashion retail landscape.
Required skills
What we offer
- High visibility role within a fast‑moving retail brand.
- Broad exposure to brand, product and business strategy.
- Hybrid working environment.
- Competitive salary and benefits package.
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Published 2 hours ago
Expires 1 month from now
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Lilac Street Limited
Londres et périphérie
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